Fotodeck

I’m sure many professional photographers are willing to travel outside their immediate city for assignments, but more often than not, clients are still looking for photographers based on a specific city. Perhaps it’s an art director in New York looking to work with a commercial photographer based in Los Angeles for an assignment in Southern [...]

As professionals in a highly visual and creative industry, it’s important for working photographers to have an attractive, compelling website that represents their work well. Fair or not, people often judge a book by its cover, and your website is often the first impression of your work. A badly designed, outdated website can often lead [...]

Once upon a time, paper directories like the Yellow Pages were very useful for people looking for local service providers, vendors, and businesses. Those days are basically gone, as people now flock to the web to find what they need. If you’re a professional photographer looking for more projects and clients, you need to embrace [...]

Teaching others is a great way to give back to the community and to help people less experienced than you. Many of today’s most followed photography pros and thought leaders have gotten there by sharing and teaching their best photography tips and secrets. The Benefits I’m sure your motives for sharing all your photography secrets, [...]

Blogging is still one of the number one things I recommend professional photographers to do for online marketing. With today’s easy to use blogging software and free services such as WordPress, where you can personalize your URL, layout, and design to match your brand, there’s really no reason or barrier not to blog. If you’re [...]

This is our first post in a new category of articles that offer free marketing tips for photographers. Every week, we’re going to try to release one new tip to help photographers market themselves better and earn more business. We’d love to hear your comments and discussions around these photographer marketing tips, so please use [...]